Clear beats pretty every time

The strategy is the foundation. Build a brand that connects with your people.

Before you build a website or post to social media, a solid brand foundation saves you the restarts, the rewrites, the refocusing. When your foundation's solid, you know your business's principles.

In Brand Beginnings, I help you build your brand from the ground up, starting with why you do what you do and who you do it for. From there, we work through positioning, values, and mission; the groundwork that makes the fun stuff (colors, fonts, logos) actually mean something.

Starting backwards is like eating the icing before you've mixed the cake.

The Boring- But Necessary Stuff

  • audience research

  • industry research

  • mission and vision statement

  • brand values

  • brand Voice (how you sound)

The Fun-Ready to do Stuff

  • mood board creation

  • logo suite

  • color palette

  • brand guidelines

  • file delivery

Let's Talk Branding

Same crown, different kingdom

AI

Designer

What that actually looks like…

I’m ready to build my brand with strategy.

Let's Jump the Brand Broom

Here’s how to say yes building a solid brand

  • Strategy:

    • industry research

    • audience research

    • mission statement

    • vision statement

    • brand values

    Visual Identity

    • primary logo, secondary logo, brand mark

    • color palette

    • typography suite

    • brand guidelines you'll actually use

    • final files, ready to go

  • We’ll have a strategy call to get started.

    • Complete the brand questionnaire

    • Respond within 48 hours

Prices start at $2,000

Book Your Call