Sunday Dinner- Website and Full Brand
Investment: $3,997 · 6-8 weeks
Your brand, built from scratch. Then your website, built on top of it. One person, one process, nothing left on the back burner.
Sunday Dinner is for you if:
Your logo came from Canva. No shade. Mine did too, once upon a time.
You want your website and brand to look like they belong together.
You’re not sure who your customer is, or what she’s searching for.
You want to know what everyone else in your field is doing, so you can do it differently.
You want a brand you can hand to a printer, a photographer, or a VA and get the same result every time.
Here’s what’s on the table…
The Strategy (the part most designers skip)
Strategy call
Developing your brand’s mission, vision, and brand values
Diving into your audience personas: who she is, what she’s searching for at 2am
Establishing your brand tone of voice
Competitor research
The Look (the fun stuff)
Creative direction + moodboard
1–2 logo directions to choose from
Full logo suite: primary logo, secondary logo, brand mark
Color palette
Typography suite
The Website
Copywriting built from your brand strategy
Custom design on Squarespace
SEO setup
Mobile-ready build
The Handoff
Brand guidelines document
Final file delivery- Color, black, and white versions in PNG, SVG, and PDF
Launch walkthrough
What I need from you
Feedback within 48 hours
Trust the process (and tell me when something doesn’t feel like you).
One revision round per phase, so make it count
Here's how this looks
6-8 weeks of intention
The Strategy
❋ Week 1- Strategy
Intake form, strategy call, competitor + audience research
❋ Week 2- Strategy Delivered
Mission, vision, values, personas, tone of voice. Client reviews and approves.
Feedback required.
The Look
❋ Week 3- Creative Direction
Moodboard + 1-2 logo directions presented
❋ Week 4- Identity Refined
Logo suite, palette, typography finalized quick integration into daily workflows.
Feedback required.
The Website
❋ Week 5- Brand Handoff & Copy
Brand guidelines doc delivered. Website copy written from the strategy
❋ Week 6- Layout
Site design, copy and layout review, one revision round
Feedback required.
❋ Week 7- Build
Squarespace build, SEO setup, mobile check
The Handoff & Launch
❋ Week 8- Launch
Final walkthrough, launch, file delivery, training
